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How Funny Email Subject Lines Boost Business and Reader’s Mood?

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If you love shopping you may completely agree with the sentiments of  Bo Derek . As the  American film and television actress putted  " Whoever said money can't buy happiness simply didn't know where to go for shopping." Out of everything, I love online shopping to the moon and back. Why you ask? For starters, it doesn’t involve running or walking my way through all the isles in a mall. I can sit in the comfort of my home, sip my latte and pick my stuff. Finally, forget home, I can even sneak in quick shopping at work! When I go shopping online; I do sign up for all emails from the brands I really love. Yeah, I end up on the  business list   of a brand. If there is an email from them about early bird shopping or an exclusive loyalty member sale, I don’t want to miss out on it. By now you know that if there is a business email from brands that I love, I will take the time out to read it. At the same time, I am not fond of emails that are boring, have no

Indian Groom Wedding Photographs

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There is always so much  hungama  about the bride in the Indian weddings. Even rituals seem to be a lot more in a bride’s home than that of the groom. The bride and groom make the wedding and it’s unfair that only the bride gets all the attention. So, I decided to put this post together which will focus only on the groom. Are you thinking, what’s there to focus on the groom, it’s the same old boring stuff. No my dear friend, the Indian Groom of today has evolved a lot and is uber cool compared to his counterpart few decades ago. How much has the Indian groom changed? A lot! Simple traditional dressing is overtaken by lavish royal dressing. This is just the beginning. Ornaments and accessories are now bolder, richer and sometimes even designer. The Indian groom of the 80’s or 90’s probably slept through the night before the wedding. Not the Indian groom of the 2000’s. He has bachelor bashes that are nothing short of a Bollywood extravaganza! In all, the Indian grooms today giv

7 Popular Pre-Wedding Shoot Themes

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Indian Pre-Wedding Photo Shoot Ideas”, my search words in Google. The results, a staggering 15,50,000 in 0.50 seconds. Whoa! That’s a huge number of ideas to actually see and process. But, what really captures my attention is the sheer number of searches! Yeah, it’s highly possible that all the lakhs of results, carefully slotted into multiple pages by Google might not be most relevant for your search. Anyway, there is no humanly possible way to check each and every result thrown up in the search. But, don’t you feel overwhelmed at the number of mentions of this particular keyword given the volume of search results. In this particular case — the Indian pre-wedding photo shoot ideas. I am sure if you key in the same words after a month the results will go up by a couple of lakhs more. It’s just an indication of the popularity of this phase of  Indian wedding photography . What a pre-wedding photo shoot? Honestly, going by the words, I feel it is a photo shoot done on the day the

Why is Candid Photography an absolute must for Indian Weddings?

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Dilwale Dulhaniya Le Jayenge — a movie that’s redefined romance in Bollywood. It made Shah Rukh Khan and Kajol a legendary couple, so much so, they are celebrated as the best couple even now, some 19 odd years after the movie. A mention of DDLJ brings the image of Kajol in a white kurta hugging SRK in a leather jacket with his mandolin on the shoulder. Another very popular image is that of Kajol and SRK sitting with their backs to each other; an exasperated Kajol attempting to read a book while SRK strums his mandolin to disturb her. Then there are the scenes like that of  ‘mehndi lagake rakhna’ song and the angry Amrish Puri finally letting go of Kajol with the dialogue  ‘ja simran, jeele teri jindagi!’ It’s surprising that, images from a movie which is almost two decades old trigger all emotions related to that particular moment and emotion of the movie. Not just that one look at these images and you feel nostalgic enough to see the film again! Exactly what such ca