Email and Phone List

There is always so much  hungama  about the bride in the Indian weddings. Even rituals seem to be a lot more in a bride’s home than that of the groom. The bride and groom make the wedding and it’s unfair that only the bride gets all the attention. So, I decided to put this post together which will focus only on the groom. Are you thinking, what’s there to focus on the groom, it’s the same old boring stuff. No my dear friend, the Indian Groom of today has evolved a lot and is uber cool compared to his counterpart few decades ago. How much has the Indian groom changed? A lot! Simple traditional dressing is overtaken by lavish royal dressing. This is just the beginning. Ornaments and accessories are now bolder, richer and sometimes even designer. The Indian groom of the 80’s or 90’s probably slept through the night before the wedding. Not the Indian groom of the 2000’s. He has bachelor bashes that are nothing short of a Bollywood extravaganza! In all, the Indian grooms ...

Indian Pre-Wedding Photo Shoot Ideas”, my search words in Google. The results, a staggering 15,50,000 in 0.50 seconds. Whoa! That’s a huge number of ideas to actually see and process. But, what really captures my attention is the sheer number of searches! Yeah, it’s highly possible that all the lakhs of results, carefully slotted into multiple pages by Google might not be most relevant for your search. Anyway, there is no humanly possible way to check each and every result thrown up in the search. But, don’t you feel overwhelmed at the number of mentions of this particular keyword given the volume of search results. In this particular case — the Indian pre-wedding photo shoot ideas. I am sure if you key in the same words after a month the results will go up by a couple of lakhs more. It’s just an indication of the popularity of this phase of  Indian wedding photography . What a pre-wedding photo shoot? Honestly, going by the words, I feel it is a photo shoot done on the day...

Dilwale Dulhaniya Le Jayenge — a movie that’s redefined romance in Bollywood. It made Shah Rukh Khan and Kajol a legendary couple, so much so, they are celebrated as the best couple even now, some 19 odd years after the movie. A mention of DDLJ brings the image of Kajol in a white kurta hugging SRK in a leather jacket with his mandolin on the shoulder. Another very popular image is that of Kajol and SRK sitting with their backs to each other; an exasperated Kajol attempting to read a book while SRK strums his mandolin to disturb her. Then there are the scenes like that of  ‘mehndi lagake rakhna’ song and the angry Amrish Puri finally letting go of Kajol with the dialogue  ‘ja simran, jeele teri jindagi!’ It’s surprising that, images from a movie which is almost two decades old trigger all emotions related to that particular moment and emotion of the movie. Not just that one look at these images and you feel nostalgic enough to see the film again! Exactly wha...

The wedding was allegedly quite, romantic, ritualistic like some other Indian wedding in its true nature. You see, we were not born this time! LOL! The only evidence of the celestial “merging” of 2 individuals as well as their families and their civilizations for us is just one black and white picture. Obviously, my beloved mum defended it along with her life and valued it jealously at a  household wedding photograph  album. We, the naughty and unkind siblings depended upon it one hot summer day. It was no treasure search. It had been easy boredom which led us to start an extremely old, filthy brown record that appeared quite lost in a shelf filled with books. After making fun of our youth pics, we landed with this evidence of my mother and dad’s marriage. All three people had three diverse opinions about what exactly were the things which were covering our parents’ faces. You see, the only way we understood it was my mother and daddy was purely due to this Amitabh and...

5 Ways to Use Text Marketing Beyond Announcements 2017 has seen a sharp rise in text marketing. You receive a text message from practically every business entity you transact with. Be it a restaurant, baby shop, salon, clothing chain or even a small time eating joint. Text messaging is everywhere and it is here to stay. The sheer number of users with a smartphone is an encouraging fact for making text marketing a part of your  telemarketing campaigns . Adding to this trend is the fact that an SMS is the shortest route to your customer’s attention. Data proves that more than 98% of texts are opened well within 3 minutes of receiving them. It can’t get any faster than this! There is probably no other channel that is as effective as this, even good old  email marketing . Email still works there is no doubt about it. Put yourselves in the shoes of your customers. If you receive an SMS and an email at the same time, what will you open first and why? SMS, because it’...